Tesla reported decreased sales across several European markets at the start of 2025, including the United Kingdom and France, as competition intensified from other automakers introducing new electric vehicle models. Market analysts also noted shifting consumer sentiments regarding CEO Elon Musk’s public profile.
Musk’s increased involvement in political activities has drawn attention in recent months, including his engagement with various political figures and parties across multiple countries. His statements and activities on social media platform X have generated significant public discussion.
Tesla’s UK deliveries showed a decline in January, even as the country’s overall electric vehicle registrations reached new highs, according to data released by New AutoMotive.
The company experienced varying levels of sales decreases across multiple markets, including France, Sweden, Norway, and the Netherlands. Similar trends were observed in California, which represents a significant portion of the U.S. automotive market.